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Influencer Marketing

February 24 @ 1:00 pm - 2:00 pm

How to develop an influencer marketing campaign

In this workshop, you’ll learn what influencer marketing is, when to consider it as part of your marketing plan, and how to effectively deploy your campaign to build your brand and drive sales. You’ll meet Claire Bouvier, a fashion and lifestyle influencer, and Chris Morris, who has planned influencer campaigns for companies such as Intel.