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Audio Branding 101: Tackling the Blind Spots in Your Marketing Strategy
December 3, 2020 @ 11:00 am - 12:30 pm
We’re in the midst of an audio renaissance – and it’s digital! Smart speakers, podcasts, voice interface, and streaming ads are all on the rise. And audio-only media demands an audio-only branding strategy. When you can’t see the brand, you have to hear the brand.
John Sanfilippo, sound strategist and owner of Tyton Sound, will give you a crash course in audio branding. He’ll show you the ins and outs of creating a sound identity and strategy that will bring a whole new dimension to your brand experience.